association available boast extremely finally focus generate glow influence intellectual medium recall relevant share well-known Advertisers can use the podcasting platform in various ways but one uniquely strategic way is to develop their own branded content podcast . These branded podcasts typically 4)____on a specific industry and interview 5) ____guests . Brands can effectively use their community-building podcasting to 6) ___information about their products and services . Not only does podcast advertising 7)____far better brand recall than other widely-used forms of digital advertising,but Nielsen studies revealed that 61% of consumers exposed to podcast ads for 8)____major national brands become more likely to purchase advertised products.
association available boast extremely finally focus generate glow influence intellectual medium recall relevant share well-known
Advertisers can use the podcasting platform in various ways but one uniquely strategic way is to develop their own branded content podcast . These branded podcasts typically 4)____on a specific industry and interview 5) ____guests . Brands can effectively use their community-building podcasting to 6) ___information about their products and services . Not only does podcast advertising 7)____far better brand recall than other widely-used forms of digital advertising,but Nielsen studies revealed that 61% of consumers exposed to podcast ads for 8)____major national brands become more likely to purchase advertised products.
题目解答
答案
4 focus
These branded podcasts typically 4)____on a specific industry 这些品牌播客通常____关于特定行业
focus on 关注
结合以上词汇含义和句子大意即可得出答案为focus
5 intellectual
interview 5) ____guests 并采访____嘉宾。
intellectual:有智慧的
结合以上词汇含义和句子大意即可得出答案为intellectual
6 share
Brands can effectively use their community-building podcasting to 6) ___information about their products and services .
品牌可以有效地利用他们的社区建设播客来____有关其产品和服务的信息。
share:分享
结合以上词汇含义和句子大意即可得出答案为share
7 generate
Not only does podcast advertising 7)____far better brand recall than other widely-used forms of digital advertising
播客广告不仅比其他广泛使用的数字广告形式____更好的品牌召回率
generate:产生
结合以上词汇含义和句子大意即可得出答案为generate
8 well-known
but Nielsen studies revealed that 61% of consumers exposed to podcast ads for 8)____major national brands become more likely to purchase advertised products.
但尼尔森的研究显示,61%的消费者接触到____主要民族品牌的播客广告后,更有可能购买广告产品。
well-known:有名的,知名的
结合以上词汇含义和句子大意即可得出答案为well-known
解析
本题考查根据语境选择恰当单词填空的能力,需要结合上下文逻辑和词汇含义进行推理。解题核心在于:
- 理解句子大意,明确空格处需要表达的意思;
- 匹配词汇表中单词的词性和含义,排除不符合语境的选项;
- 关注固定搭配或习惯用法(如短语搭配)。
第4空
句意:这些品牌播客通常____关于特定行业,并采访____嘉宾。
关键点:
- 空格后为“on a specific industry”,需填入动词短语,表示“专注于”某个领域。
- 词汇表中“focus”意为“关注”,与“on”构成固定短语“focus on”,符合句意。
第5空
句意:这些品牌播客通常专注于特定行业,并采访____嘉宾。
关键点:
- 空格修饰“guests”,需填入形容词,描述嘉宾的特点。
- “intellectual”意为“有智慧的、知识渊博的”,符合行业专家类嘉宾的语境。
第6空
句意:品牌可以利用社区建设类播客来____产品和服务的信息。
关键点:
- 空格处需填入动词,表示“传播信息”的动作。
- “share”意为“分享”,直接对应“传播信息”的目的。
第7空
句意:播客广告不仅比其他数字广告____更好的品牌记忆。
关键点:
- 空格后为“brand recall”,需填入动词,表示“产生”或“提升”品牌记忆。
- “generate”意为“产生”,符合广告效果的描述。
第8空
句意:61%的消费者接触到____主要全国品牌的播客广告后更可能购买产品。
关键点:
- 空格修饰“major national brands”,需填入形容词,强调品牌知名度。
- “well-known”意为“知名的”,符合研究结果中品牌影响力的语境。