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Dear Sir/Madam, I am pleased to write a letter of recommendation on behalf of Sand River and its CEO, Mrs. Jane King. I am very familiar with the company. My next book deals with it in detail, which is to be published in autumn of 2018. I am also familiar with European consumer. As a Dutch citizen, I have lived in Europe for 46 years and studied European consumer behavior for decades.I believe that Sand River offers something unique to the European market. It has established long-term supply relations with herdsman ( 牧民) families and owns advanced German machinery. Thus it combines natural resources with modern manufacturing techniques. But equally important, Sand River works with modern fashion designers to create truly contemporary and appealing designs. The result is a newly-established cashmere ( 羊绒) brand that appeals to a target group of high-income women. I met Mrs. King the first time in 2013. Since then, we have met several times and talked about Sand River's philosophy, strategy, and appeal to both Chinese and international consumers. I was struck by her deep knowledge about knitting (针织) technology, her enthusiasm for the brand, and her deep understanding of the cashmere shopper. I regard her as a "woman of her word." To summarize, I believe Sand River products deserve a place in luxurious European department stores and Mrs. King is a reliable partner. If you have any questions, please do not hesitate to contact me. Sincerely, Joan Smith 36、 Joan Smith wrote the recommendation letter on behalf of ______. A. a Dutch citizen B. herdsman families C. the European consumer D. Sand River and its CEO 37、 From the letter we can learn that Sand River ______. A. has long-term links with herdsmen B. employs many herdsman workers C. manufactures advanced machines D. sells hand-made products 38、 The target consumers of the newly-established cashmere brand are ______. A. college students B. blue-color workers C. high-income women D. average herdsman families 39、 By saying "a woman of her word" (Para. 3), the writer means that Mrs.King ______. A. always keeps her promise B. is a good public speaker C. knows customers well D. is well educated 40、 As far as the European market is concerned,the writer thinks that Sand River products ______. A. are fit for supermarkets in big cities B. are likely to enjoy a big market share C. will appeal to different kinds of customers D. deserve a place in luxurious department stores

Dear Sir/Madam,

I am pleased to write a letter of recommendation on behalf of Sand River and its CEO, Mrs. Jane King. I am very familiar with the company. My next book deals with it in detail, which is to be published in autumn of 2018. I am also familiar with European consumer. As a Dutch citizen, I have lived in Europe for 46 years and studied European consumer behavior for decades.I believe that Sand River offers something unique to the European market. It has established long-term supply relations with herdsman ( 牧民) families and owns advanced German machinery. Thus it combines natural resources with modern manufacturing techniques. But equally important, Sand River works with modern fashion designers to create truly contemporary and appealing designs. The result is a newly-established cashmere ( 羊绒) brand that appeals to a target group of high-income women. I met Mrs. King the first time in 2013. Since then, we have met several times and talked about Sand River's philosophy, strategy, and appeal to both Chinese and international consumers. I was struck by her deep knowledge about knitting (针织) technology, her enthusiasm for the brand, and her deep understanding of the cashmere shopper. I regard her as a "woman of her word." To summarize, I believe Sand River products deserve a place in luxurious European department stores and Mrs. King is a reliable partner. If you have any questions, please do not hesitate to contact me. Sincerely, Joan Smith

36、 Joan Smith wrote the recommendation letter on behalf of ______.

A. a Dutch citizen

B. herdsman families

C. the European consumer

D. Sand River and its CEO

37、 From the letter we can learn that Sand River ______.

A. has long-term links with herdsmen

B. employs many herdsman workers

C. manufactures advanced machines

D. sells hand-made products

38、 The target consumers of the newly-established cashmere brand are ______.

A. college students

B. blue-color workers

C. high-income women

D. average herdsman families

39、 By saying "a woman of her word" (Para. 3), the writer means that Mrs.King ______.

A. always keeps her promise

B. is a good public speaker

C. knows customers well

D. is well educated

40、 As far as the European market is concerned,the writer thinks that Sand River products ______.

A. are fit for supermarkets in big cities

B. are likely to enjoy a big market share

C. will appeal to different kinds of customers

D. deserve a place in luxurious department stores

题目解答

答案

正确答案:

解析

步骤 1:理解问题背景
Joan Smith写了一封推荐信,推荐Sand River公司及其CEO,Mrs. Jane King。信中详细介绍了公司的背景、产品特点以及目标市场。
步骤 2:分析问题
问题36:Joan Smith代表谁写推荐信?
问题37:从信中我们可以了解到Sand River的什么信息?
问题38:新建立的羊绒品牌的目标消费者是谁?
问题39:作者说Mrs. King是“a woman of her word”是什么意思?
问题40:作者认为Sand River的产品在欧洲市场如何?
步骤 3:根据信件内容回答问题
问题36:Joan Smith代表Sand River公司及其CEO写推荐信。
问题37:Sand River与牧民家庭建立了长期的供应关系,并拥有先进的德国机器。
问题38:新建立的羊绒品牌的目标消费者是高收入女性。
问题39:作者说Mrs. King是“a woman of her word”意味着她总是信守承诺。
问题40:作者认为Sand River的产品在欧洲市场值得在豪华的百货商店中占有一席之地。

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