Smokers, you aren't looking so good on the inside. In a new ad campaign by the Cancer Society of Finland, the "Tobacco Body," goes beyond the images of black lungs we often saw as kids--instead, these new in-depth shots are dark, graphic and very real.Designed by Finland-based ad agency 358, the interactive (交互式的) ad is to let users see the images of a man and woman, one with a smoker's body and one without. Designed as a tool for teachers to target teenagers, the pictures show how different a smoker's outer and inner body looks. And it's not always a pretty picture--smokers, defined as at least one cigarette a week, are more likely to develop diseased lungs, rotten teeth and damaged livers, according to the Cancer Society of Finland.Strict regulations have prohibited tobacco advertising in many areas for years. Going even further, Australia recently banned tobacco companies from using logos at all and replaced cigarette boxes with graphic images similar to the ones in these ads. The government of the Democratic People's Republic of Korea has announced that students who smoke will not be allowed to continue their studies.According to the passage, a smoker is defined as _______.A someone whose body doesn't look good on the insideB someone who consumes at least one cigarette a weekC someone who has smoked at least one cigarette in his/her lifeD someone who has diseased lungs, rotten teeth and damaged livers
Smokers, you aren't looking so good on the inside. In a new ad campaign by the Cancer Society of Finland, the "Tobacco Body," goes beyond the images of black lungs we often saw as kids--instead, these new in-depth shots are dark, graphic and very real. Designed by Finland-based ad agency 358, the interactive (交互式的) ad is to let users see the images of a man and woman, one with a smoker's body and one without. Designed as a tool for teachers to target teenagers, the pictures show how different a smoker's outer and inner body looks. And it's not always a pretty picture--smokers, defined as at least one cigarette a week, are more likely to develop diseased lungs, rotten teeth and damaged livers, according to the Cancer Society of Finland. Strict regulations have prohibited tobacco advertising in many areas for years. Going even further, Australia recently banned tobacco companies from using logos at all and replaced cigarette boxes with graphic images similar to the ones in these ads. The government of the Democratic People's Republic of Korea has announced that students who smoke will not be allowed to continue their studies. According to the passage, a smoker is defined as _______. A someone whose body doesn't look good on the inside B someone who consumes at least one cigarette a week C someone who has smoked at least one cigarette in his/her life D someone who has diseased lungs, rotten teeth and damaged livers
题目解答
答案
B