阅读理解。 Starting a business takes time, and energy—not to mention funding. So it helps if you are enthusiastic about what you do. Some business owners, like Ms Walton, have managed to turn their hobby into a business. Ms. Walton is a former personal trainer and the founder and owner of a travel agency for runners of various adventure (冒险) races. She describes running a business as "a big job" and says there have been lots of difficulties to overcome along the way. A challenge for new companies is marketing, as business owners often need to create a website and develop a brand strategy (策略) for the company. As she explains, being present at these events attracts the attention of the public to their business and enables the brand to reach its target market. She adds that her relationship with her banker has supported her through the ups and downs of running her company. A banker can help with small business financing, your business banking requirements and also advise on ways to expand your business.1. According to the first paragraph, to start a business, you should be ____ .A. healthyB. wealthyC. efficientD. enthusiastic2. Why does Ms. Walton say running a business is a big job? A. You have to take part in adventure races.B. You have many difficulties to overcome.C. You must travel a lot at home and abroad.D. You need to work on weekends frequently.3. One thing business owners often need to do for marketing is ____ .A. to hire a team of expertsB. to expand overseas marketC. to build up a brand strategyD. to find a location downtown4. The expression "the ups and downs" in Para. 4 means ____ .A. present and past situations B. good and bad experiences C. chances and challenges D. happy and sad feelings5. According to the passage, a banker can help small businesses in ____ .A. financingB. advertising C. hiring personnel D. training their staff
阅读理解。
Starting a business takes time, and energy—not to mention funding. So it helps if you are enthusiastic about what you do. Some business owners, like Ms Walton, have managed to turn their hobby into a business.
Ms. Walton is a former personal trainer and the founder and owner of a travel agency for runners of various adventure (冒险) races. She describes running a business as "a big job" and says there have been lots of difficulties to overcome along the way.
A challenge for new companies is marketing, as business owners often need to create a website and develop a brand strategy (策略) for the company. As she explains, being present at these events attracts the attention of the public to their business and enables the brand to reach its target market.
She adds that her relationship with her banker has supported her through the ups and downs of running her company. A banker can help with small business financing, your business banking requirements and also advise on ways to expand your business.
1. According to the first paragraph, to start a business, you should be ____ .
A. healthy
B. wealthy
C. efficient
D. enthusiastic
2. Why does Ms. Walton say running a business is a big job?
A. You have to take part in adventure races.
B. You have many difficulties to overcome.
C. You must travel a lot at home and abroad.
D. You need to work on weekends frequently.
3. One thing business owners often need to do for marketing is ____ .
A. to hire a team of experts
B. to expand overseas market
C. to build up a brand strategy
D. to find a location downtown
4. The expression "the ups and downs" in Para. 4 means ____ .
A. present and past situations
B. good and bad experiences
C. chances and challenges
D. happy and sad feelings
5. According to the passage, a banker can help small businesses in ____ .
A. financing
B. advertising
C. hiring personnel
D. training their staff
题目解答
答案
1. D
2. B
3. C
4. C
5. A
解析
第一段提到,开始一个企业需要时间、精力和资金。如果你对你的工作充满热情,这会有所帮助。因此,开始一个企业需要热情。
步骤 2:理解Ms. Walton的描述
Ms. Walton提到经营企业是一个大工作,因为有很多困难需要克服。
步骤 3:理解营销策略
营销策略中提到,企业主需要创建网站和制定品牌策略。
步骤 4:理解“the ups and downs”的含义
“the ups and downs”指的是经营企业中的起伏,即机会和挑战。
步骤 5:理解银行家的作用
银行家可以帮助小企业融资、满足企业银行业务需求,并提供扩展业务的建议。